MA in Integrated Marketing Communication

Where Students Learn the Power of Digital Strategy

加入下一代营销人员

Marist’s MA in Integrated Marketing Communication provides an accelerated, 100%的在线 path for students and working professionals to take their careers to the next level. Focusing on modern digital interactive marketing and strategic 沟通 tactics, this degree allows you to gain hands-on experience and develop a comprehensive portfolio to elevate your career prospects.

现代营销者相关课程

The IMC program allows students to gain a concrete understanding of relevant marketing subjects including branding, 社交媒体, 广告, 数字营销, 沟通, 还有公共关系. 你将学习以下课程:

  • 公共关系管理
  • 全球消费者洞察
  • 广告管理
  • 社交媒体策略 & 战术

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学生在电脑前的图像

现代营销者相关课程

The IMC program allows students to gain a concrete understanding of relevant marketing subjects including branding, 社交媒体, 广告, 数字营销, 沟通, 还有公共关系. 你将学习以下课程:

  • 公共关系管理
  • 全球消费者洞察
  • 广告管理
  • 社交媒体策略 & 战术

查看完整课程

Prestigious Integrated Marketing Career Placements

When you enroll in the MA in Integrated Marketing Communication, you will graduate from Marist with the skills you need to push your career to the next level by earning that promotion or making that industry switch. Below is just a glimpse at some of the amazing organizations our alumni work for after completing their MA in Integrated Marketing Communication from Marist.

 

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职业人士的时间表

兼职

The part-time online IMC degree curriculum is ideal for professionals with busy careers who are looking to earn their master’s degree on a flexible schedule. Students can complete their degree within two years.

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全职

The full-time online IMC degree is ideal for students looking to earn their master's degree through an accelerated schedule and advance their careers in the IMC field. Students can complete their studies within as little as one year.

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The faculty within the IMC program are incredibly diverse. They have a wealth of knowledge that has allowed me to see all the ways the IMC degree can be applied to various roles within the marketing industry. 在我的学生时代, they have always been available to answer questions and provide meaningful feedback that I can apply to real-life situations.
The IMC program has helped me keep my eyes open to what other brands are doing, and stay aware of industry trends and famous case studies. It’s easy to keep your head down and focus in on your day-to-day at work, but the Marist IMC program has kept me alert with new approaches and strategies that I can implement at work.
Marist has equipped me with the tools I need to feel empowered to do my job to the best of my ability. I have transferred these tools over to my current job as the marking and publications officer at the New Mexico State University Foundation, where I manage all of the 沟通 and marketing efforts of the foundation.
The best experience as a student at Marist has been working with a cohort of bright and talented individuals. 在课程中, I have had the opportunity to meet (virtually) many dedicated students from all walks of life. Interacting with a diverse group of people is the very foundation of being a marketer. Group projects within the IMC program have challenged me and allowed me the ability to teach and learn from others.
We were participating in the program from all over the country but made a real effort to get to know one another early on. That investment paid off, and I cherish our interactions and the opportunity to learn together. 在圣母, 我们有非常小的, close-knit cohort sizes that allow for these personal connections to be made.
The IMC faculty was super supportive from day one. 学生财务服务 was very accommodating in providing the best financing options so that I was not burdened financially as a working parent, which made it possible to complete the program in a timely manner. 教授们都很棒, and the online community and connections made it much easier to manage coursework and receive the resources I needed to be successful.

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